Peering Into Dodges Future

With the "midsize" Durango bordering on full-size, theres a lot of room for growth in the sport utility segment within Dodge.

To make this point clearer still, most competitive brands offer compact and midsize models, with some even featuring two SUVs in each class, one car-based, optimizing road-holding, and the other truck-based, designed for off-road utility. Therefore Dodge could potentially add up to five new models to its sport utility lineup without even entering the full-size segment.

If you were wondering when the execs behind the Chrysler Group division would take advantage of the equity

With all the new classes available in the SUV market, Dodge is looking to add another to its lineup. (Photo: DaimlerChrysler)

With North America

The Dodge Nitro concept, would be Dodges first midsize SUV if built. (Photo: DaimlerChrysler)

Like the Grand Cherokee, the Nitro is a distinctive design statement. Its bold in traditional Dodge fashion, with the

The Nitro is bold in traditional Dodge fashion, with a unique version of the brands trademark crosshair grille up front and centre. (Photo: DaimlerChrysler)

That hood is one of the flattest in recent memory, reminding me of early SUVs more utilitarian in nature than todays conveyances. The side panels, other than the pronounced wheel arches fore and aft, are slab-sided with a narrow greenhouse

"This is more than just another typical mid-size SUV design statement." (Photo: DaimlerChrysler)

"The Dodge Nitro concept is brimming with character; it evokes emotion through its rugged styling and dominant stance," said Trevor Creed, Senior Vice President - Chrysler Group Design. "This is more than just another typical mid-size SUV design statement."

A few design cues draw the eye immediately, starting with the brushed silver 3-slat engine vents on each front fender, XXL chrome door handles, and polished 20-inch cast-aluminum wheels.

Dodge

Dodge added an integrated trailer tow hitch in the back, attractive chrome dual exhaust tail pipes, and a brushed silver license plate visor. (Photo: DaimlerChrysler)

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