Ford Rethinks American Luxury

With Fords Freestar minivan sales waning, and Freestyles many attributes taking their time winning over the buying public, the worlds number two automaker is said to be looking at something altogether different to lure families.

Making its debut at the North American International Auto Show is the car that just might be the answer, the Ford Fairlane Concept. Its an all-purpose, six-passenger, three-row vehicle named after Henry Fords Fair Lane estate, built for movers and shakers who want, but cant decide between a luxury wagon, minivan or sport utility vehicle. Think of it as a good old fashioned 40s American style station wagon with core 21st century values and you wont be too far off.

Style

Fords new all-purpose, six-passenger, three-row vehicle named after Henry Fords Fair Lane estate was introduced at the North American International Auto Show by Ford Motor Company Chief Creative Officer J Mays. (Photo: Trevor Hofmann, American Auto Press)

The Fairlane is about as simple in design as crossover vehicles come. (Photo: Trevor Hofmann, American Auto Press)

Like the estate that its named after, the Fairlane Concept is all in the details. With the 40s and 50s in mind, designer J. Mays attempted to capture the spirit "from a bygone era when families lived and worked in the city and played in the countryside." Nowhere else will you find a unified mixture of modern and retro themes, such as the cutting-edge look of the polished stainless steel grille, 19-inch alloy wheels, and high-tech LED projector-beam headlamps which sit alongside

Inside, the Fairlane has been styled and finished with the simple elegance, and care and attention of vehicles made in the 20s and 30s. (Photo: Ford Motor Company)

Inside, the Fairlane has been styled and finished like vehicles from the 20s and 30s, modeled after the finest American home furnishings of the time. Interestingly, the Fairlanes cabin has been split into zones like a jet airliner with the first row arranged for driving, the second row for first-class comfort, and a business-class third row. The trunk is the utility zone, doubling as cargo storage and a catering area with a built-in fridge featuring a flip-down food preparation tray. The glass sunroof, which stretches the entire length of the vehicle, ties the three zones together.

Throughout the cabin, a wide variety of materials in different colors and textures differentiate the zones. Up front, light

Rear-hinged doors provide easier access to the third row of seats, and a higher ride-height means that passengers step in, rather than crouch down. (Photo: Ford Motor Company)

While the Fairlanes look may bring back feelings of nostalgia, it has been engineered to make life easy for its would-be owners and those who come along for the ride. Rear-hinged doors provide easier access to the third row of seats, and a higher ride-height means that passengers step in, rather than crouch down. The Fairlane also features a triple-hinged rear tailgate. Two small rear doors open to the left and right, while a top-hinged tailgate

While a creative example of how retro design and style can still prove to be attractive in todays modern world, the Fairlane concept is unlikely to ever see production. (Photo: Ford Motor Company)

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