2007 Ford Verve Concept

You are currently looking at what's going to be Ford's next city car. WhileFord's little Fiesta, a B-segment subcompact is selling well in Europe, it doesn't have much to offer its customers in Asia or North America in a time when having extra-efficient but roomy little vehicles is important. The Verve has been brought out as a preview to the European Fiesta, but it also represents one of a future generation of international small cars, to be sold within, most relevantly, North America. Each of these critical markets will receive a concept vehicle of their own designed to suit regional tastes, to debut at a major auto show. It's the materialization of a promise made by Ford's CEO Alan Mulally this past spring that involved Ford of Europe taking the leads in organizing the international development of future small cars.

The Verve Concept was designed by two Ford of Europe studios under the "Kinetic Design" design language. Its team in Dunton, UK did the initial work, while the German design studio in Cologne

It's sleek and aerodynamic; the Verve concept puts style above everything else. (Photo: Ford)

helped to finish the concept off. The combination of the two studios has created a very modern, very stylish design that's a completely different approach to the modern B-car compared to the current upright Fiesta. If you've been keeping an eyeon what European automakers have been doing with their B- and C-segment vehicles, this should be little surprise as most consumers want cars that look longer, lower and leaner; cars that look like cars, not little vans.

The Kinetic Design has created some of the most attractive mainstream cars to be introduced in a long time. The Mondeo and S-Max minivan have given Ford's European product lineup a fresh, modern look, while the recently announced Kuga compact crossover and this Verve Concept

Ford wants to make three different concepts for Europe, North America and Asia. We say it's about time! (Photo: Ford)

continue on this trend. While the shape of the Verve's body is unlike any other Ford product, the details are very familiar. The rising belt line and large glass space that create the side profile work well with the low-height hatchback and bright LED taillights. Around the front, the Verve's cat's eye headlamps, and large, wide lower grille link it to multiple European Fords.

"Our Design team took an unrestrained approach to how our future small cars could look, and this eye-catching concept was one of the results. If we get the reaction we expect, I'm certain that the team will incorporate elements of this advanced design vision into our final production design. This will make the next generation of small cars from Ford very compelling indeed," says John Fleming, President and CEO of Ford of Europe.

Page: 1 2 3

ADD TO:

Digg

Del.icio.us

Google

Blink

Furl

Simpy

Spurl

Y! MyWeb

Your Comments

Enter review title	Choose a star rating	Type in your review
Your Name (optional)	Your Email (optional)

Relatd Vehicle Listings

User Tools

	Discuss in our Forums

	Photos of Ford Verve

	Ford Verve Specs

	Print this Concept Car

	Email this Concept Car

NEW Ford PRICE QUOTE

Get a FREE, No-Obligation Internet Price Quote for Ford !


Find Ford Dealer \| Search Auto Listings for Ford

Acura Audi Bentley BMW Buick Cadillac Chevrolet Chrysler Daewoo Dodge Eagle Ferrari Ford Geo GMC Honda Hummer Hyundai Infiniti Isuzu Jaguar Jeep Kia Lamborghini Lexus Lincoln Lotus Maserati Mazda Mercedes-Benz Mercury MINI Mitsubishi Nissan Oldsmobile Plymouth Pontiac Porsche Saab Saturn Scion Subaru Suzuki Toyota Volkswagen Volvo