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Taking it to the Imports
Last month Ford flew me across the continent to Dearborn to take part in a special unveiling of an all-new critically important product.
What I witnessed was what I feel is the rebirth of Ford as a highly competitive passenger car company. Not that the Five Hundred isnt an excellent car, it is in almost every way it needs to be. And the Mustang is an over the fence hit with the bases loaded to boot. But the Mustang is a strong player in a niche segment, and the Five Hundred a very large sedan that wont be suitable to midsize buyers who would normally be looking for something with Taurus dimensions.
The new Fusion is just that; a midsize offering that is actually a touch larger than most  | | Fords new Fusion is a midsize offering that is actually a touch larger than most of the segments big sellers. (Photo: Ford Motor Company) | of the segments big sellers. While based on Mazdas award-winning 6 architecture, one of the smallest high-volume midsize entries, the Fusion is longer and wider than the 6 and the top-selling Toyota Camry and Honda Accord. Its overall height, however, is the lowest of the three, giving it an especially sleek profile.
Still, it doesnt seem to give up much in headroom, and its  | | While the Fusion is based on the Mazdas award-winning 6 architecture, its longer and wider than the 6 or the top-selling Toyota Camry and Honda Accord. (Photo: Ford Motor Company) | rear seat legroom is adequate enough for even large adults. Ford went so far to make sure someone with size 14 feet could enter and exit the rear seating area without getting his (or her?) shoes caught up on the B-pillar scuff plate or the back of the front seat. While my feet are about half that size, I still appreciated the cars interior dimensions when crawling around inside during the launch, an experience that | | The quality of materials and interior fit and finish of the Fusion is superb. (Photo: Ford Motor Company) | proved this midsize Ford will offer a great deal more than merely sizable dimensions when it becomes available.
First of all, the quality of materials and interior fit and finish is superb. Those who would rather buy domestic in order to
bolster the economy but arent necessarily willing to put up with shoddy workmanship compared to top-tier Japanese rivals can rest assured, they wont be making concessions if they choose to buy the Fusion.
Rather than just apply  | | There is a distinctly European feel to the Fusions interior design and layout. (Photo: Ford Motor Company) | soft touch materials to the top of the dash, and other areas where the hands and arms will most likely end up touching, Ford goes a step further by making sure pretty well all surfaces deliver an upscale tactile sensation, even those out of immediate reach.
To come to this conclusion I took my time poking, prodding, tapping and touching surfaces to get an overall feel for the car, and came away extremely impressed at what Ford accomplished. Its as good as the Mazda6, one of the best in the midsize segment, as good as the Camry or Accord, and  | | The Fusion delivers up that European flare, a style and substance combination that so many domestics often get horribly wrong. (Photo: Ford Motor Company) | better than most other midsize contenders.
What it has over most of its rivals, mind you, is a distinctly European feel in design and interior layout. Controls and switchgear are intuitively positioned, well within reach of even smallish drivers, with large knobs and buttons for climate control, audio system and other ancillary feature actuation.
The dash and center stack configuration is simple, yet clean and elegant. Theres no clutter, and surface treatments, such as satin-finished accents or the optional piano black lacquer,  | | The one very un-European element of the Fusions interior is the inclusion of a convenient in-dash multi-disc CD player. (Photo: Ford Motor Company) | dress it up nicely.
And rather than just offer the same interior in different shades of black, brown or gray, Ford has taken a cue from Audi and given its Fusion cabin themes.
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